by Professional Punch | Oct 4, 2013 | Blog, Communication
If you’ve been keeping up the latest social media use and news, you know that the results from a CEO.com study were released and revealed a shocking fact: top Fortune 500 CEOs have little to no social media presence. This means no Twitter news feeds, Facebook...
by Professional Punch | Jul 17, 2012 | Blog, Communication
Masters of Observation The Secret Service, FBI and police all have one thing in common. They are all experts at reading others. While it is certainly useful for catching criminals, successful sales professionals also use these same stealthy communication techniques to...
by Professional Punch | Nov 30, 2011 | Blog
Editing should be a key component of your content strategy. Why? I see so many good brochures, websites and blogs that have great content, but they lose me after two lengthy paragraphs. The best marketing starts with the best content strategy – and a key...
by Professional Punch | Nov 21, 2011 | Blog
The other day, two neighborhood kids came to the door with a a feeble business marketing strategy. They simply offered to rake our leaves for fifty cents each. My husband said to them, “what are you going to buy with fifty cents?” The kids were...
by Professional Punch | Nov 14, 2011 | Blog, Communication
I was speaking to my designer yesterday and she was critiquing the website we are about to launch. She was ‘horrified’ that the webmaster and I had chosen two different font styles, serif and sans serif. “Does it really matter?” I asked....